Electronic and E-mail Ad Submission Guidelines
  • When sending materials via e-mail, save your ad as a TIFF or a PDF file

  • Use QuarkXpress 4.0 or earlier for Macintosh

  • Scan continuous tone art at 150 DPI and save in PhotoShop5.5 or earlier (save image as a TIFF file)

  • Scan line art at 600 DPI and save in PhotoShop 5.5 or earlier (save image as a TIFF file)

  • Format your Zip disk or 3 1/2" floppy disk for MAC only

  • We cannot accept IBM Formatted Materials -we will re-create your ad from scratch if needed

  • Include all fonts (printer and bitmap), images, logos, etc. that appear in the ad. You must provide all fonts that are used in an EPS or TIFF file. Please do not send whole font families or suitcases, only those fonts which are actually used in your ad

  • Convert all type to paths when a font is used in an EPS or TIFF file created in Illustrator or Freehand

  • We cannot accept True Type Fonts

  • We cannot accept Multiple Master fonts or fonts created by using Fontographer (including in an EPS file)

  • If an ad is created entirely as an EPS file, you will still need to provide all fonts, artwork, logos, etc.

  • Send an original laser print-out of your ad with your disk

  • For veloxes, use an 85-line screen; for film, emulsion side down

Questions?
Call our art director at
Northern Virginia Parent
(703) 471-6666 ext. 20